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NEW YORK (Tujuh. 19, 2018) – After opening Season II last Friday with nearly 200,000 views to bring its series viewership above 1.6 juta, FIGHTNIGHT LIVE today announced a 24-show partnership with Everlast: The Choice of Champions and the preeminent brand in boxing since 1910.
Under the agreement, Everlast becomes the title sponsor of “FIGHTNIGHT LIVE, Powered by Everlast” for all shows during the 2018-19 season and enjoys benefits such as: Broadcast Billboards; “Tale of the Tape” dan “Matchup” graphics during the live shows; sponsored interviews; in-venue ring announcer acknowledgements before each fight; between-show social media integration, and much more.
“We are delighted that Everlast – a brand synonymous with boxing – sees value in what FIGHTNIGHT LIVE has accomplished since May of 2017. We’ve had 18 shows originating from New York, Atlantic City, Philadelphia, Boston and New England, Phoenix and America’s Heartland, where more than 300 up-and-coming fighters and eleven different promotions gained an incredible amount of exposure via this exciting, truly social platform. To be able to have several events with more than 150,000 atau 200,000 views only scratches the surface, and with Everlast’s partnership, we are truly ready to take FIGHTNIGHT LIVE to the next level here in Season II,” berkata Mark Fratto, Principal and Director of Business Development, Linacre Media.
“We are proud to partner with FIGHTNIGHT LIVE. At Everlast we have always believed in supporting people and ideas that break the mold and blaze new trails and FIGHTNIGHT LIVE is doing just that,” berkata Chris Zoller, Vice President of Marketing and Product development at Everlast. “We’re seeing a shift in how fight sports content is being consumed. Highly-engaging content and experiences delivered via emerging channels is the heart of our brand strategy. FNL is the perfect combination of high-quality fight sports content and accessibility.”
Now in its second season, FIGHTNIGHT LIVE is the fan-friendly series that – among other aspects – prides itself on the real-time conversations held between fight commentators and the viewing audience. FIGHTNIGHT LIVE has showcased more than 300 fighters during 18 live event broadcasts since May 2017, and in doing so, the interactive platform has generated the loyal interest of fight fans from across the United States and around the globe, including significant audiences in Mexico, the United Kingdom and other parts of Europe, and even fans in South America, Asia and Australia.
Now at more than 1.6 million views for the series, FIGHTNIGHT LIVE has continued to deliver impressive numbers throughout its first 18 shows:
- Since May 2017, the numbers on the 18-show FIGHTNIGHT LIVE series showed promise and potential for the new platform with an average of 90,001 views per event and more than 1.6 million total views.
- The Sept. 2017 “Deal Real Promosi: empayar negeri” dari Resorts World Casino (225,000), the August 2017 CES “Super Saturday” dari Foxwoods (203,000), Sept. 2018 “Card Fit For Kings” from Philadelphia (195,620), Sept. 2017 CES “Twin River Twinbill” dari Lincoln, R.I. (157,000) and the March 17, 2018, Murphy’s “St. Pertembungan Hari Patrick” (151,253) all logged 150,000 or more views, and collectively the 18-show series has seen a total of 1,620,014 views across all devices.
- Sebagai tambahan kepada nombor penonton mentah, sepenuhnya interaktif, fan-friendly productions have seen lebih daripada 183,000 kolektif penglibatan jawatan sebenar(lebih daripada 10,100 per show), termasuk lebih daripada 124,000 “orang seperti” atau “suka,” lebih daripada 31,000 comments and more than 10,000 saham.
- The Sept. 2017 “Deal Real Promosi: empayar negeri” set a new bar with 224,658 pandangan and the Sept. 2017 DiBella-CES doubleheader carried the series to three-quarters-of-a-million views in just over four months. The Sept. 2017 DiBella card saw lebih daripada 40,000 interaksi penonton including almost 39,000 “orang seperti” atau “suka” and the March 17, 2018, Murphy’s “St. Pertembungan Hari Patrick” set a new high-water mark for shares with 2,182.
- The FIGHTNIGHT LIVE page on Facebook has more than 83,000 followers.
Dicipta dan dihasilkan oleh Linacre Media daripada New York City, siri FIGHTNIGHT LIVE menampilkan juruhebah profesional, sudut kamera pelbagai, grafik televisyen, ulang tayang dan di belakang tabir akses dan temu bual. Rancangan yang dialirkan tersedia di seluruh dunia di mana sahaja Facebook boleh didapati. Inisiatif ini bukan sahaja membolehkan peminat dari seluruh dunia untuk menonton, tetapi juga memberikan pejuang up-dan-datang platform global untuk mempamerkan kebolehan mereka, memberikan promoter yang boleh diakses “siaran” penyelesaian dan memberikan penaja keupayaan untuk mencapai khalayak ramai melalui kandungan berjenama.
More FIGHTNIGHT LIVE Fall 2018 tarikh akan diumumkan secara rasmi pada minggu-minggu akan datang.
FIGHTNIGHT LIVE tersedia dalam talian di: https://www.facebook.com/FaceFIGHTNIGHTLIVE/
Ikuti semua aksi melalui media sosial di FaceFIGHTNIGHTLIVE di Facebook, @FaceFIGHTNIGHTLIVE di Instagram dan @FIGHTNIGHTLIVE_ di Twitter, or by using the hashtag #FIGHTNIGHTLIVE. Untuk acara Linacre Media terkini dan jadual siaran, follow @LinacreMedia across all social platforms or use the tags #LinacreMediaEvents or #LinacreMediaOnTV.
About Everlast Worldwide Inc.
The preeminent brand in boxing since 1910, Everlast is the world’s leading manufacturer, marketer and licensor of boxing, MMA and fitness equipment. From legendary champions Jack Dempsey and Sugar Ray Robinson to current superstars Deontay Wilder and Dustin Poirier, Everlast is the brand of choice for generations of world champion professional athletes. Built on a brand heritage of strength, dedikasi, individuality and authenticity, Everlast is a necessary part of the lives of countless champions. Based in Manhattan, Everlast’s products are sold across more than 75 countries and 6 continents. Untuk maklumat lanjut, visit www.everlast.com.