LINK TO VIEW VIRTUAL REALITY FOOTAGE BELOW
Over: Frank Shamrock experiencing Virtual Reality (VR) via headset (photo credit: Bellator MMA/Lucas Noonan)
SANTA MONICA (Mars 9, 2016) – Bellator MMA is always looking for new and exciting ways to bring the most forward-thinking technology to its ever-increasing fan-base, providing them with unrivaled access to the world-class promotion and its superstars. During the record-shattering “Bellator 149: Shamrock vs. Gracie” event this past February, Bellator launched a virtual reality initiative, giving fans a new immersive behind-the-scenes experience, from inside and Kimbo Slice’s locker room before their fights to walking down the ramp with the fighters in front of thousands of fans at the Toyota Center in Houston.
“We’re continuously looking for new ways to leverage technology to bring our fans into the cage så å si,"Sa Bellator COO Jason Jordan. “We want to make them feel more connected to the sport of MMA, to the fighters themselves and to the underlying storylines that fuel the emotion and passion of the sport. In this sense, we are very excited about the potential that Virtual Reality holds, and this was unequivocally proven in Houston where we captured some groundbreaking and incredibly immersive footage that I’m sure both hardcore and casual fans alike will enjoy. Not only did we break ratings records that night, but we also raised the creative bar with our VR coverage in terms of literally engulfing fans in the energy and excitement that makes MMA like no other sport.”
To shoot the VR footage, Bellator used three separate six-camera rigs using GoPro cameras including one that was fully spherical, attached to a stabilized, mobile monopod. This camera was used for capturing fighters as they left their locker rooms and entered the arena. Two rigs were tethered to a monitoring command center, which allowed producers to monitor the cameras from each rig. Bellator also used Kolor’s Autopano software to stitch together the footage from the GoPro rigs and Adobe Premiere and After Effects to edit and apply graphics to the final stitch.
CHECK IT OUT: To re-live some of the action from “Bellator 149: Shamrock vs. Gracie,” fans can check out the Bellator VR Experience by clicking her. It is recommended to use a smartphone or tablet for best results, or better yet a VR headset.
Om Bellator MMA
Bellator MMA er en ledende Mixed Martial Arts organisasjon med mange av de beste krigerne i verden. Under ledelse av veteran kampen promoter Scott Coker, Bellator er tilgjengelig for nesten 500 million hjem over hele verden i løpet av 140 land. I USA, Bellator kan sees på Spike TV, MMA TV leder. Bellator MMA består av en utøvende team som inkluderer topp fagfolk i TV-produksjon, live event orkestre, fighter utvikling / relasjoner, spillested anskaffelser, sponsing skapelse / utvikling, internasjonal lisensiering, markedsføring, annonsering, publisitet og provisjons relasjoner. Bellator er basert i Santa Monica, California og eies av underholdningsgiganten Viacom, hjem til verdens fremste underholdnings merkevarer som kobler med publikum gjennom overbevisende innhold på TV, film, nett og mobile plattformer.
Om Spike:
Spike er tilgjengelig i 98.7 million boliger og er en avdeling av Viacom Media Networks. En enhet av Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks er en av verdens ledende skapere av programmering og innhold på tvers av alle medieplattformer. Spike sin Internett-adresse er www.spike.com og for up-to-the-minute og arkivpresseinformasjon og fotografier, besøke Spike presse nettsted på http://www.spike.com/press. Følg oss på Twitter spiketvpr for det siste innen bryte nyhetsoppdateringer, bak-kulissene-informasjon og bilder.