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NEW YORK (Syv. 19, 2018) – After opening Season II last Friday with nearly 200,000 views to bring its series viewership above 1.6 million, FIGHTNIGHT LIVE today announced a 24-show partnership with Everlast: The Choice of Champions and the preeminent brand in boxing since 1910.
Under the agreement, Everlast becomes the title sponsor of “FIGHTNIGHT LIVE, Powered by Everlast” for all shows during the 2018-19 season and enjoys benefits such as: Broadcast Billboards; “Tale of the Tape” og “Matchup” graphics during the live shows; sponsored interviews; in-venue ring announcer acknowledgements before each fight; between-show social media integration, and much more.
“We are delighted that Everlast – a brand synonymous with boxing – sees value in what FIGHTNIGHT LIVE has accomplished since May of 2017. We’ve had 18 shows originating from New York, Atlantic City, Philadelphia, Boston and New England, Phoenix and America’s Heartland, where more than 300 up-and-coming fighters and eleven different promotions gained an incredible amount of exposure via this exciting, truly social platform. To be able to have several events with more than 150,000 eller 200,000 views only scratches the surface, and with Everlast’s partnership, we are truly ready to take FIGHTNIGHT LIVE to the next level here in Season II,” sagde Mark Fratto, Principal og direktør for Business Development, Linacre medier.
“We are proud to partner with FIGHTNIGHT LIVE. At Everlast we have always believed in supporting people and ideas that break the mold and blaze new trails and FIGHTNIGHT LIVE is doing just that,” sagde Chris Zoller, Vice President of Marketing and Product development at Everlast. “We’re seeing a shift in how fight sports content is being consumed. Highly-engaging content and experiences delivered via emerging channels is the heart of our brand strategy. FNL is the perfect combination of high-quality fight sports content and accessibility.”
Nu i sin anden sæson, FIGHTNIGHT LIVE is the fan-friendly series that – blandt andre aspekter – bryster sig af real-time samtaler sted mellem kampen kommentatorer og det ser publikum. FIGHTNIGHT LIVE har fremvist mere end 300 fighters during 18 live event broadcasts since May 2017, og dermed, den interaktive platform har genereret den loyale interesse fight fans fra hele USA og rundt om i verden, herunder væsentlige publikum i Mexico, Det Forenede Kongerige og andre dele af Europa, og selv fans i Sydamerika, Asien og Australien.
Now at more than 1.6 million views for the series, FIGHTNIGHT LIVE has continued to deliver impressive numbers throughout its first 18 shows:
- Siden maj 2017, the numbers on the 18-show FIGHTNIGHT LIVE series showed promise and potential for the new platform with an average of 90,001 views per event and more than 1.6 million visninger i alt.
- Sept. 2017 “Real Deal Kampagner: Empire State” fra Resorts World Casino (225,000), the August 2017 CES “Super lørdag” fra Foxwoods (203,000), Sept. 2018 “Card Fit For Kings” from Philadelphia (195,620), Sept. 2017 CES “Twin River Twinbill” fra Lincoln, R.I. (157,000) og marts 17, 2018, Murphys “St. Patricks Day Clash” (151,253) alle logget 150,000 eller flere visninger, and collectively the 18-show series has seen a total of 1,620,014 synspunkter på tværs af alle enheder.
- Ud over de rå seertallet numre, det fuldt interaktiv, fan-venlige produktioner har set mere end 183,000 kollektive levende indlæg engagementer(mere end 10,100 per show), herunder mere end 124,000 “kan lide” eller “elsker,” mere end 31,000 kommentarer og mere end 10,000 aktier.
- Sept. 2017 “Real Deal Kampagner: Empire State” set a new bar with 224,658 visninger and the Sept. 2017 DiBella-CES doubleheader carried the series to three-quarters-of-a-million views in just over four months. Sept. 2017 DiBella kort sav mere end 40,000 viewer interaktioner herunder næsten 39,000 “kan lide” eller “elsker” og marts 17, 2018, Murphys “St. Patricks Day Clash” sætte en ny højvandsmærke til aktier med 2,182.
- Den FIGHTNIGHT LIVE side på Facebook har mere end 83,000 tilhængere.
Lavet og produceret af Linacre medier ud af New York City, den FIGHTNIGHT LIVE serien er udstyret med professionelle announcers, flere kameravinkler, tv-grafik, replays og bag-kulisserne adgang og interviews. De streamede shows er tilgængelige globalt, hvor Facebook er tilgængelig. Initiativet ikke alene gør det muligt for fans fra hele verden for at stille ind, men også giver up-and-coming krigere en global platform til at fremvise deres evner, giver initiativtagere en tilgængelig “broadcast” løsning og giver sponsorer mulighed for at nå et bredt publikum via branded content.
More FIGHTNIGHT LIVE Fall 2018 datoer vil blive officielt annonceret i de kommende uger.
FIGHTNIGHT LIVE er tilgængelig online på: https://www.facebook.com/FaceFIGHTNIGHTLIVE/
Følg alle de foranstaltninger via sociale medier hos FaceFIGHTNIGHTLIVE på Facebook, @FaceFIGHTNIGHTLIVE på Instagram og @FIGHTNIGHTLIVE_ på Twitter, eller ved at bruge hashtag #FIGHTNIGHTLIVE. For de seneste Linacre Media begivenheder og broadcast tidsplan, følg @LinacreMedia på tværs af alle sociale platforme eller bruge tags #LinacreMediaEvents eller #LinacreMediaOnTV.
Om Everlast Worldwide Inc.
Den mest fremtrædende mærke i boksning siden 1910, Everlast er verdens førende producent, marketingmedarbejder og licensgiveren af boksning, MMA og fitness udstyr. Fra legendariske mestre Jack Dempsey og Sugar Ray Robinson til den nuværende superstjerner Deontay Wilder og Dustin Poirier, Everlast er mærket af valg for generationer af verdens champion professionelle atleter. Bygget på en helt arv af styrke, dedikation, individualitet og autenticitet, Everlast er en nødvendig del af livet for utallige mestre. Baseret i Manhattan, Everlast produkter sælges på mere end 75 lande og 6 kontinenter. For mere information, visit www.everlast.com.